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Category: Marketing

RU Crisis Ready?

Posted on July 19, 2018 (August 15, 2025) by Chris Brown

Five questions brands should ask themselves before launching. […]

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Posted in MarketingTagged crisis communication, crisis plan, risk management

Apology not accepted!

Posted on November 3, 2017 (August 15, 2025) by Chris Brown

When you must say ‘sorry’ be fair to yourself and to your actual customers. […]

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Posted in MarketingTagged consumers, crisis communication, marketing

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