Connecting with Women

Making strong connections with women requires an understanding of where they live and play as well as an appreciation of what is important in their lives.

Our efforts have appealed to women’s role in the family, as a caregiver to her partner and children and as the manager of family activities. More >		We have worked with a number of brands to speak to women’s sense of the world around her, whether defined as local neighborhood activities or broader charitable endeavors. More >
The pursuits of women outside work vary as much as women themselves, and we have developed several programs that have tapped into those varied pursuits and interests. More >		We know that a woman’s social circle can have a significant impact on the decisions she makes, so we’ve harnessed the power of peer groups to bring brands closer to women. More >
We have worked with a number of brands geared to helping women take care of themselves so they can continue to give back to those around them. More >		The home can be a reflection of self, and we work with brands focused on home design, décor and equipment to tap into this source of pride for women. More >